Colour leads SS26. The palette is bold, consistent and designed to work across the entire collection.
Every shade connects across fabrics, fits and categories, creating a seasonless colour palette that stays relevant over time.
You don’t need to adjust or second-guess. Everything already fits together.
Built for colour consistency
Consistency starts at the development. Colours are tested to deliver the same result across different materials and weights.
From lighter fabrics to heavier constructions, tones stay stable and accurate.
What you can expect:
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Colour alignment across fabrics for easy product matching
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Consistent colour shades across every piece
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High-level precision that supports repeatability at scale
This gives you a collection that stays visually aligned from start to finish.
One palette for all categories
The SS26 palette is built as a system. Colours are designed to move across all product types, from more casual pieces to structured styles.
Businesswear and Lifestyle colours are aligned from the start, keeping the entire collection consistent.
In practice, this gives you:
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A unified colour palette across the entire collection
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Colours that combine naturally across the products
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A clear base for building structured assortments
Collections feel connected and easy to build.
Garment dye innovation
Colour also brings depth and character. SS26 develops this through garment dye innovation.
This technique colours the finished garment rather than the fabric. It creates richer tones and subtle variation, giving each piece a more natural look and feel.
At the same time, progress in recycled cotton colours improves durability and stability. Shades stay reliable across production and over time.
What you see and feel:
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Deeper tones with natural variation
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Softer handfeel with a more relaxed finish
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Stable colour performance in recycled fabrics
It combines bold expression with precise execution. Each colour is designed to work across fabrics and categories while maintaining consistency at scale.
It supports continuity. New products fit into existing ranges, and collections stay consistent across drops.
Garment Dye colours the finished piece, not the fabric. It creates depth, subtle variation and a more natural finish.
